You say fragmented and divided, I say organised and concentrated.
Marketers’ can no longer thin slice, they need to enter into a meaningful dialogue in order to capture both peoples attention and imagination.
Take a look at http://www.pandora.com for the future of how our personal media consumption can deliver both specific relevant content, while interjecting ‘ something new and surprising ‘ through a little thought and technology.
skip to main |
skip to sidebar
Review of Marketing Technology, Technological Trends in Marketing and the changes in the media world. What will the effects on consumers, media owners and advertising be ?
No comments:
Post a Comment