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geographical context
In the area of news context and locality are key elements. The popularity of local news and information which is relevant to users has resulted in newspapers adopting ‘ mashing up ‘ Google maps into the news stores. While adding context the interface, presentation and more importantly how users navigate is not optimal.markeing technology

MetaCarta takes feeds from the Associated Press and Reuters indexing and mapping the results against geographical locations. Stories are then categorised by geography or keyword and offers a great way to personalise and search for relevant news stories.

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